Monday, January 31, 2011

Digital Designs- 1970's


silkscreen

Screen printing is a printing technique that uses a woven mesh to support an ink-blocking stencil

Imperialist Aggression
1st in a series of 3



color lithograph

is a method for printing using a stone (lithographic limestone) or a metal plate with a completely smooth surface

HORROR VACUI- fear of empty spaces, perhaps represented by white spaces, also known as cenophobia) is the filling of the entire surface of an artwork with detail.



Advertising Art--United States--20th C. A.D


Photography--Exhibitions/Contests--20th C. A.D




mixed media collage

Duke Ellington and Louis Armstrong



Silkscreen

Screen printing is a printing technique that uses a woven mesh to support an ink-blocking stencil

Two piece poster. Advertisement for a karate club.



Offset

Offset printing is a commonly used printing technique where the inked image is transferred (or "offset") from a plate to a rubber blanket, then to the printing surface.




In 1967 Aicher ws commissioned to coordinate the visual image of the 1972 Olympic Games in Munich.
Printed lower right: Foto: Herbert Graaf, EPU 07.71.50 Printed in Germany by Franzis Druck, München
Gift of the designer


Lithograph

is a method for printing using a stone (lithographic limestone) or a metal plate with a completely smooth surface


"Arsène Lupin contra Arsène Lupin" was a film directed by Edouard Molinaro. It was first released in 1962. Cast includes: Jean-Claude Brialy, Jean Pierre Cassel, Françoise Dorléac, and Geneviéve Grad.
Signed in plate upper right: M. ZBIKOWSKI
Gift of the designer

Wednesday, January 26, 2011

Monday, January 24, 2011

Photography- Just 'Point and Shoot'?

Photography is something that was debated for a long time of whether or not it should be considered as a major art form. We're simply taking 'real life' and processing it through film, so how could it be considered an art? The question continued throughout the progression of photography and then through motion picture and we had to ask ourselves, if the digital fabrication of real life was something that we could consider art. For example with painting- something that has been considered an art for hundreds of years- we can paint something that exists in real life, but it will always be OUR perception of that image in real life. A painting of an apple, no matter how realistic, is our interpretation of that apple, our own image of an apple projected through paint, water, and canvas. We can never get the exact look of that apple because throughout the course of the painting, shadows change, apple's rot and the painters eyes and perspective shift. You can create a painting of an apple that doesn't even come close to resembling an apple, but was inspired by one and therefore we take the painting as a representation of that apple.

So how does this relate to photography? The main argument for photography not being an art was that it simply produced an image of one moment in time, a single snap shot with no room for creativity or inspiration. However, when photography started to be used to unveil the horrors of poverty on the streets of the cities or to capture the beauty of a sunset, people started to realize that photography, even though it is 'real life' can be shown in a way that evokes emotion and create controversy around those who are being photographed and those who are doing the photography. We can't fake a photo because it's taken at one instance in time, however we can stage a photo, which is something that shows we can have creative control over the outcome of a photograph.

This comes to our discussion of what photography is and can anybody be a photographer? If a photographer is described as someone who takes pictures, then yes, of course everyone can be a photographer- assuming that you have the means to push a button. But how has digital technology effected our view of what is 'good' and 'effective' photography? Anyone who can get their hands on a good camera can point and shoot and eventually a photograph will come out that is beautiful, inspiring, even breath-taking, but if it took you 300 pictures to get to that point, should you be considered a great photographer? The idea of using new technology to take pictures as art- not for scientific reasons, not for discovery, but for simply the inspiration of art- in my opinion takes away from the raw talent that it takes to get the angle and the lighting and the time of day just right so that the image is just how you want it. The same theory applies to our projects that we're working on right now. When taking a photograph, without the use of digital technology, there is a design process you must come up with. Where do you want the light, will it be natural or artificial? Will there be shadows if your subject is at a certain angle? What are you trying to get out of this photograph? When you are presented with a limitation, just like we talked about in class today, whether it's a time limit or a limit in the amount of frames you can take, limitations force us to think before we act. In photography and in Digital design, when we have limitations we think about what we want our outcome to be before we start designing.

So I guess the question I'm trying to get at is... in some cases does technology allow us to be lazy? Has technology gotten to the point where creativeness doesn't matter because we can so easily create something that would normally be considered a creative task? What are the repercussions of technology when it comes to something that used to be considered an art? Are we becoming less creative or are we simply putting our creative energies in technological art and design?

Wordle



Sunday, January 23, 2011

Blog for 1-19

Using the Wordle application is something that I've always used to create unique word poems and visual designs, but to use it for an advertisement is something that is completely new to me. Text design is something that I've been working on the entire time that I've been in the English Department, but most people only look at things that have been made digitally. Digital design is the new frontier for advertisements and for visual designs and as we saw there are ways to make something that is supposed to be completely non-creative (such as Excel) to design something that is visually appealing, but this is something that has been around for years. While studying the progression of media and our use of media through time, there are so many different ways to use technology to create something that other people would've never thought to be art or to be creative in any way. For example, in 1967 Steve McCaffery started using a typewriter (which was a very common technology) to create panels of artwork that no one would've thought possible with just the use of a common typewriter. He started a movement towards taking technologies that we use all the time to create works of art or to make us change our perception of what technology is actually capable of doing. Here is a picture of his entire second panel that he made between the years of 1970 and 1975 and then a close up of one of the sections.



To create a picture or a completely separate image from just the use of text is something that people tend to shy away from. It's so easy to add a picture or a graphic image to an advertisement to convey the meaning of your advertisement. As a graphic designer we take classes that teach us the difference that we can make to help convey our images and texts in the way that we want them to. For example if the text is red and the background is white, the message comes across as urgent. Something we must read right now, but if the text color is changed to say blue or green, the message comes across completely differently. We are trained to think in a very singular way, red means stop, blue is calming, yellow is happy, but by using digital media and placing contradicting ideas together we can start to expand what media can do and how media interacts with us as consumers. We limit ourselves by thinking that certain media's can only be used for one specific purpose, but when we start to push those boundaries and push those limitations we can see the true potential of what each individual media can do.

Tuesday, January 11, 2011

Daily Blog for 1/12/11 by 010010110110000101101001011101000110110001111001011011100010000001000001011011100110111000100000010100100110111101110111011100110110010101111001

Digital media is something that not only is a part of our every day lives, but it's something that has incredible possibilities. From medical discoveries to helping conserve the environment, there are new technologies that are being invented and prototyped everyday, but there is one part of digital media that I'm particularly interested in. As an English major and Interactive Media Design minor, I've been spending the past 4 years attempting to combine the use of modern technologies and classic English poetry and short fiction to change the way that the next generation views English. In the realm of poetry in particular there are many stipulations that come along with poetry and to many, poetry is ancient and out of touch with the modern world. However, with using digital media and new technologies there are endless possibilities for the world of poetry to grow and expand. Using interactive interfaces and interactive media we can make poetry a personal and modern experience that can be enjoyed by people in a more technologically advanced world. Here is an example: Interactive Poetry

Post by: کیتلین آنن روسے